If you've never experienced what it might be like to use a collaborative innovation portal, here's your chance! Well sort of anyway. Take three minutes to watch this video. It takes you though a brief moment in the day of the life of an average contributor on a collaborative portal designed for innovation.
Assuming this ongoing environment has been rolled out for internal use at the "XYZ" company, take a peek how users can pose challenges, contribute ideas and, in general, collaborate in order to tap into the "wisdom of the crowd". By accessing the opinions, both negative and positive, both informed and capable of "out of the box" thinking, this environment is capable of discovering the best ideas within an organization.
A user community can rely on an environment like this to solve problems (incremental innovation) and to pull the organization in whole new directions (disruptive innovation).
- belong to teams with common areas of interest;
- they can share ideas, enrich the ideas of others;
- share "inspiration" (videos, white papers, URLs, RSS feeds, etc.).
In an idea world, this collaborative innovation system, or idea management system, can be the place everyone assembles to make their contributions, essentially the backbone for any organization's culture of innovation.
There are many systems out there to choose from. Some are merely electronic suggestion boxes. Others are full blown social networks dedicated to innovation. Ask for demonstrations to discover the differences.
You can help your company firm up an innovation strategy. You can nurture a culture of innovation. And you need a technology to support both efforts.