It’s hard to be an innovation manager. If this is your job description you know this already.
We have some answers in our upcoming webinar: The top dozen ways to make the innovation manager's job easier.
The job of an innovation manager is not easy for multiple reasons. For instance,
- You’re chartered to produce results, but you’re dependent on others for your success.
- You need to track and measure your progress but it's hard to compare two ideas and you end up comparing apples and oranges.
- The whole future of your organization may depend on your success yet the pools of those who contribute have “day jobs” preventing them from giving you any of their time.
It can get even worse. If the process you’re following is informal,
- You’re likely collecting everyone’s ideas by email.
- You’re putting them into spreadsheets and sending those spreadsheets around to mangers for their vote, for their approval, for their input.
- You have to manually sort through these ideas and somehow put them into categories.
- If you’ve successfully got everyone to contribute, you’re likely overwhelmed with lots of totally unmanageable data.
OK, as one of my early managers once told me: “Don’t’ bring me a problem; bring me a solution”. And there are ways to make the job of an innovation manager easier. There are ways to apply structure to what is by its very nature a chaotic process. There’s a way to measure the value of ideas so you can compare them to the value of others. There are routes to follow that encourage your user communities to give up some of their time; in fact there are ways to get them to WANT to give up their time to help you. You can have them see the task of finding solutions the most important thing they are interested in…right after their own issues, anyway.
I'm a proponent of using technology to support your company's innovation strategy and to nurture the company climate in order to encourage a collaborative approach. The user of technology, well applied, can make the life of an innovation manager much better. Your job can be made easier by automating parts of the process. I'm talking about innovation management software and idea management software.
This might include the use of social networking to get everyone’s attention and interest. Technology can automatically measure the wisdom of your crowd (in a trustworthy fashion). You can have confidence that your company’s intellectual property is secure.
Please enroll now in our free webinar!
I’ll explore these challenges and present some common technology oriented solutions in our upcoming webinar: The top dozen ways to make the innovation manager’s job easier. You can easily register for this complimentary event here: http://bit.ly/RPFuuu. Take the time to join your peers for a few minutes next month and learn how other organizations are making the innovation process work for them.
Ron Shulkin is Vice President of the Americas for CogniStreamer®, an innovation ecosystem. CogniStreamer serves as a Knowledge Management System, Idea Management System and Social Network for Innovation. You can learn more about CogniStreamer here http://bit.ly/ac3x60
Ron manages The Idea Management Group on LinkedIn (Join Here) http://bit.ly/dvsYWD . You can follow him Twitter. You can follow his blogs at this Facebook group. You can connect with Ron on LinkedIn.
CogniStreamer® is an idea management software tool. It is an open innovation and collaboration platform where internal colleagues and external partner companies or knowledge centers join forces to create, develop and assess innovative ideas within strategically selected areas. The CogniStreamer® portal is an ideal collaborative platform that invites users to actively build a strong innovation portfolio. In addition it provides a powerful resource for internal and external knowledge sharing. The CogniStreamer® framework is used by industry leaders such as Atlas Copco, Bekaert, Case New Holland, Cytec, Imec, Phillip Morris, Picanol and ThyssenKrupp. CogniStreamer®